{"id":10077,"date":"2013-01-29T12:11:46","date_gmt":"2013-01-29T20:11:46","guid":{"rendered":"http:\/\/www.intego.com\/mac-security-blog\/?p=10077"},"modified":"2019-10-01T07:45:42","modified_gmt":"2019-10-01T14:45:42","slug":"not-all-security-vendors-sell-fear","status":"publish","type":"post","link":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/","title":{"rendered":"Not all security vendors sell fear"},"content":{"rendered":"<p>Drama sells newspapers; it\u2019s a fact of life. As <a href=\"http:\/\/readwrite.com\/2013\/01\/28\/hey-security-companies-stop-your-scare-tactic-marketing\">this ReadWrite article points out<\/a>, it\u2019s easy for people and companies that are looking for more visibility in the press and in speaking gigs to overdramatize news or fearmonger a bit. I\u2019ve certainly had this temptation over the years. Each time I talked to a journalist who got audibly disinterested when I persisted in pushing the message that the world was not ending, the urge was there. I know I\u2019ve lost a lot of quotes because I took the \u201cdon\u2019t panic\u201d route. But in the end, spreading unfounded fear does not sell computers, which in turn does not sell software.<\/p>\n<p>Working in security, it\u2019s easy to become mired in the ways life online can be full of hazards, potential pain, and suffering. There are enough scary things in the computing universe that we could sit around talking about dangerous things all day, every day. But that route can easily lead to burnout, whether you&#8217;re reading it or writing it. It\u2019s easy to forget that computing can also be about having fun, connecting and communicating with people, and making our lives easier.<\/p>\n<p>Ultimately, it&#8217;s better for our sanity if people tune out when a message is purely doom and gloom. Otherwise, we&#8217;ll all end up turning off our computers and holing ourselves up in our houses in fear. We need to address dangers in our online environment constructively and positively.<\/p>\n<p>You\u2019ll notice that the coverage on this blog and on our social networking pages includes things that are not strictly security-related. This is partly because we\u2019re covering topics we\u2019re passionate about (yes, that includes pictures of kittens), but also because we believe there is more to be gained by educating people how to protect themselves while also discussing the fun and funny things about these amazing machines we use.<\/p>\n<p>What pieces of security advice do you find too totally paranoid? What steps do you take to protect yourself that other people find over-the-top? What would you like to see us cover more or less of in the future?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Drama sells newspapers; it\u2019s a fact of life. As this ReadWrite article points out, it\u2019s easy for people and companies that are looking for more visibility in the press and in speaking gigs to overdramatize news or fearmonger a bit. I\u2019ve certainly had this temptation over the years. Each time I talked to a journalist [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":10085,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[11],"tags":[2104],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Drama sells newspapers; it\u2019s a fact of life. As this ReadWrite article points out, it\u2019s easy for people and companies that are looking for more visibility\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Not all security vendors sell fear - The Mac Security Blog\" \/>\n<meta property=\"og:description\" content=\"Drama sells newspapers; it\u2019s a fact of life. As this ReadWrite article points out, it\u2019s easy for people and companies that are looking for more visibility\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/\" \/>\n<meta property=\"og:site_name\" content=\"The Mac Security Blog\" \/>\n<meta property=\"article:published_time\" content=\"2013-01-29T20:11:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-10-01T14:45:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"260\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lysa Myers\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#organization\",\"name\":\"Intego\",\"url\":\"https:\/\/www.intego.com\/mac-security-blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2022\/10\/intego-organization-logo-for-google-knowledge-graph-875x875-1.png\",\"contentUrl\":\"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2022\/10\/intego-organization-logo-for-google-knowledge-graph-875x875-1.png\",\"width\":875,\"height\":875,\"caption\":\"Intego\"},\"image\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#website\",\"url\":\"https:\/\/www.intego.com\/mac-security-blog\/\",\"name\":\"The Mac Security Blog\",\"description\":\"Keep Macs safe from the dangers of the Internet\",\"publisher\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.intego.com\/mac-security-blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg\",\"contentUrl\":\"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg\",\"width\":\"400\",\"height\":\"260\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#webpage\",\"url\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/\",\"name\":\"Not all security vendors sell fear - The Mac Security Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#primaryimage\"},\"datePublished\":\"2013-01-29T20:11:46+00:00\",\"dateModified\":\"2019-10-01T14:45:42+00:00\",\"description\":\"Drama sells newspapers; it\\u2019s a fact of life. As this ReadWrite article points out, it\\u2019s easy for people and companies that are looking for more visibility\",\"breadcrumb\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.intego.com\/mac-security-blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Not all security vendors sell fear\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#\/schema\/person\/12b11624d5a648c576d8dce6f93b230a\"},\"headline\":\"Not all security vendors sell fear\",\"datePublished\":\"2013-01-29T20:11:46+00:00\",\"dateModified\":\"2019-10-01T14:45:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#webpage\"},\"wordCount\":362,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg\",\"keywords\":[\"FUD\"],\"articleSection\":[\"Software &amp; Apps\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#\/schema\/person\/12b11624d5a648c576d8dce6f93b230a\",\"name\":\"Lysa Myers\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.intego.com\/mac-security-blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/783af524dca7753ceb3cd9a576398a0e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/783af524dca7753ceb3cd9a576398a0e?s=96&d=mm&r=g\",\"caption\":\"Lysa Myers\"},\"url\":\"https:\/\/www.intego.com\/mac-security-blog\/author\/lysam\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"description":"Drama sells newspapers; it\u2019s a fact of life. As this ReadWrite article points out, it\u2019s easy for people and companies that are looking for more visibility","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/","og_locale":"en_US","og_type":"article","og_title":"Not all security vendors sell fear - The Mac Security Blog","og_description":"Drama sells newspapers; it\u2019s a fact of life. As this ReadWrite article points out, it\u2019s easy for people and companies that are looking for more visibility","og_url":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/","og_site_name":"The Mac Security Blog","article_published_time":"2013-01-29T20:11:46+00:00","article_modified_time":"2019-10-01T14:45:42+00:00","og_image":[{"width":"400","height":"260","url":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lysa Myers","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.intego.com\/mac-security-blog\/#organization","name":"Intego","url":"https:\/\/www.intego.com\/mac-security-blog\/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https:\/\/www.intego.com\/mac-security-blog\/#logo","inLanguage":"en-US","url":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2022\/10\/intego-organization-logo-for-google-knowledge-graph-875x875-1.png","contentUrl":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2022\/10\/intego-organization-logo-for-google-knowledge-graph-875x875-1.png","width":875,"height":875,"caption":"Intego"},"image":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#logo"}},{"@type":"WebSite","@id":"https:\/\/www.intego.com\/mac-security-blog\/#website","url":"https:\/\/www.intego.com\/mac-security-blog\/","name":"The Mac Security Blog","description":"Keep Macs safe from the dangers of the Internet","publisher":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.intego.com\/mac-security-blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#primaryimage","inLanguage":"en-US","url":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg","contentUrl":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg","width":"400","height":"260"},{"@type":"WebPage","@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#webpage","url":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/","name":"Not all security vendors sell fear - The Mac Security Blog","isPartOf":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#primaryimage"},"datePublished":"2013-01-29T20:11:46+00:00","dateModified":"2019-10-01T14:45:42+00:00","description":"Drama sells newspapers; it\u2019s a fact of life. As this ReadWrite article points out, it\u2019s easy for people and companies that are looking for more visibility","breadcrumb":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.intego.com\/mac-security-blog\/"},{"@type":"ListItem","position":2,"name":"Not all security vendors sell fear"}]},{"@type":"Article","@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#article","isPartOf":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#webpage"},"author":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#\/schema\/person\/12b11624d5a648c576d8dce6f93b230a"},"headline":"Not all security vendors sell fear","datePublished":"2013-01-29T20:11:46+00:00","dateModified":"2019-10-01T14:45:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#webpage"},"wordCount":362,"commentCount":0,"publisher":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/#organization"},"image":{"@id":"https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#primaryimage"},"thumbnailUrl":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg","keywords":["FUD"],"articleSection":["Software &amp; Apps"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.intego.com\/mac-security-blog\/not-all-security-vendors-sell-fear\/#respond"]}]},{"@type":"Person","@id":"https:\/\/www.intego.com\/mac-security-blog\/#\/schema\/person\/12b11624d5a648c576d8dce6f93b230a","name":"Lysa Myers","image":{"@type":"ImageObject","@id":"https:\/\/www.intego.com\/mac-security-blog\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/783af524dca7753ceb3cd9a576398a0e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/783af524dca7753ceb3cd9a576398a0e?s=96&d=mm&r=g","caption":"Lysa Myers"},"url":"https:\/\/www.intego.com\/mac-security-blog\/author\/lysam\/"}]}},"jetpack_featured_media_url":"https:\/\/www.intego.com\/mac-security-blog\/wp-content\/uploads\/2013\/01\/fear-sells-thumb.jpg","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4VAYd-2Cx","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/posts\/10077"}],"collection":[{"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/comments?post=10077"}],"version-history":[{"count":13,"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/posts\/10077\/revisions"}],"predecessor-version":[{"id":90097,"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/posts\/10077\/revisions\/90097"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/media\/10085"}],"wp:attachment":[{"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/media?parent=10077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/categories?post=10077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/origin.intego.com\/mac-security-blog\/wp-json\/wp\/v2\/tags?post=10077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}